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From Cookie Chaos to Calm & Confident
From Cookie Chaos to Calm & Confident
An Exclusive Retreat for Passionate Cookiers.
An Exclusive Retreat for Passionate Cookiers.
Refine your skills, recharge your spirit, and walk away inspired—
Sioux Falls, SD | Oct 22-25, 2025
Refine your skills, recharge your spirit, and walk away inspired—Sioux Falls, SD | Oct 22–25, 2025
Escape the everyday and step into a beautifully curated weekend of expert instruction, soul-deep connection, luxury experiences, and creative breakthroughs.
Escape the everyday and step into a beautifully curated weekend of expert instruction, soul-deep connection, luxury experiences, and creative breakthroughs.
ONLY 5 Seats Left!
ONLY 5 Seats Left!
Looking for the Agenda?
Being a Cookier shouldn't feel so draining...
But when you're always the one making the magic happen—cookies, meals, holidays, all of it—it’s easy to lose sight of your own spark.
If you've ever thought...
- “I just want to decorate without rushing.”
- “I miss having time to create something just because it brings me joy.”
- “I never know what to post—how do I keep customers interested?”
- “I wish I could step away from the chaos and just breathe for a minute.”
- “I need something that fills me back up.”
- “I'm sick of the distractions, I need a break!”
You’re not alone — many cookiers feel the same way.
You’re not alone — many cookiers feel the same way.
So many women carry the weight of all the things, and somewhere along the way, we forget what it feels like to just enjoy the process.
The quiet of focusing on a cookie. The laughter of being around other women who just get it. The deep exhale that comes when someone else takes care of everything for a change.
That's exactly why I created the
Bakeaway Retreat.
This is a pause on purpose.
A weekend where you can set down the to-do list and come home to yourself through creativity, rest, and connection.
✨ Picture this: ✨
You arrive at a charming venue, where every detail has been prepared for you. Your room is cozy. Your meals are handled. You’re welcomed with open arms by a group of women who share your love for cookie decorating—and more importantly, your craving for a little space to just be.
And then... we create.
Picture having...
- Hands on Decorating Galore: Hands-on cookie decorating sessions with techniques you’ve been dying to try or master
- Rest & Relaxation: Cozy downtime, delightful dinners, and real conversation
- Gifts for You: Swag bags filled with hand-picked goodies just for you
- 1:1 Coaching: Dedicated time to tackle tough issues, get a private demo, gain insights, and anything else that will help you break through to your next level
This isn’t about doing more.
It’s about remembering how good it feels to feel like yourself again--and to launch into the refreshed version of you!
Come as you are. No pressure. No performance.
Just a sweet little escape where you get to play, rest, and reconnect—with your creativity, your purpose, and the heart behind why you started decorating cookies in the first place.
Oct 22-25, 2025 Sioux Falls, South Dakota
Oct 22-25, 2025 Sioux Falls, South Dakota
Hosted at The Carlton
It's more than a getaway. It’s a reset. You’ll go home rested, inspired, and a little bit changed—in the best possible way.
It's more than a getaway. It’s a reset. You’ll go home rested, inspired, and a little bit changed—
in the best possible way.
What do you get when you mix a boutique-level cookie studio with the kind of rejuvenating escape your soul’s been craving?The Bakeaway Retreat — a deliciously luxurious, small-group experience for cookiers who are ready for more.
The Bakeaway Retreat — a deliciously luxurious, small-group experience for cookiers who are ready for more.
Where it's all happening:
The Carlton | Sioux Falls, SD
Intimate Venue
The moment you step into our modern, light-filled community room at The Carlton, you’ll feel it. Peaceful. Intentional. Stunning.
It’s giving “retreat,” not “classroom.” (This is not a folding-table-in-a-rec-center situation.)
Elevated Studio Experience
• A beautiful private cookie studio space that’s all ours.
• Access to a hot tub and pool for post-cookieing relaxation
• Gorgeous surroundings for slowing down, soaking in, and resetting your creativity
• Meals catered with exceptional taste (because food is half the fun)
The Whole Experience
This is where it gets real sweet.
At the Bakeaway Retreat, you'll be getting your hands dirty — in the best way.
You’ll learn advanced, polished cookie techniques in a fully hands-on setting with everything provided for you (even the snacks). I’ll be right by your side to teach, encourage, and guide you through each step.
Whether you’ve been decorating for a while or you’re looking to level up from intermediate to advanced, this is your chance to get expert instruction and the kind of feedback that actually sticks.
Here's What's On The Cookie Menu...
What's Included
(And the Bonuses You Didn't See Coming)
The Core Experience:
Your Bakeaway Bonuses:
-
One-on-one attention + personalized support throughout the entire retreat. We’ll walk through techniques together and troubleshoot your specific decorating struggles — no more guessing what went wrong or wishing someone would just show you. You’ll have direct, hands-on help from me, customized to your needs, plus a private 1-1 session with me, too!
- Cookie Pro Photo Station so you can beautifully capture your work before heading home.
- VIP-level touches throughout the weekend ––because you're not just attending a retreat, you're being treated!
This isn’t just a cookie workshop. This is an elevated retreat experience built around you — your skills, your questions, and your growth as a decorator.
Whether you’re ready to refine what you already know or finally master the techniques that have been tripping you up — you’ll be supported every step of the way with instructor-led, highly personalized guidance.
The Agenda
DAY 1: 🗓 Oct 22
Arrival, Registration & Evening Welcome Party––Check in (beginning at 5:30 pm) then enjoy hors d’oeuvres, introductions, and all the cozy vibes
DAY 2: 🗓 Oct 23
Full Day in the Cookie Studio––Breakfast, lunch, dinner, decorating sessions, & skills galore
DAY 3: 🗓 Oct 24
Studio & 1-1 Coaching Sessions––We'll dive into more decorating, technique stations, and private coaching sessions (all meals included)
DAY 4: 🗓 Oct 25
Cookie-Full Studio Day––Learning, laughing, more private coaching, then dressing up for our Fancy Dinner celebration
--AM cookie pickup on the 26th (if needed), tearful hugs, and heartfelt goodbyes (until next time!)--
This is a rare chance to step away from the chaos and into a space that’s designed with your creativity, joy, and cookie goals at the center.
You’ll return refreshed, inspired, and equipped with new skills — and a full heart.
And best of all? You don’t have to bring a single thing.
Everything is prepped and waiting for you, so you can just show up and soak it all in.
A deliciously luxurious, small-group experience for cookiers who are ready for more.
The Bakeaway Retreat is a premium, limited-seating event designed for experienced cookiers who are ready to treat themselves — and take their craft to new heights.
Choose Your Registration Option:
Total $4,800
One-time payment
$2,950
- 3 full days of in-person cookie decorating and instruction with Lolly!
- All supplies, tools, and materials provided—no packing stress, just show up
-
Meals: Light breakfasts, catered lunches, snacks, and one fabulous fancy dinner
-
Gorgeous Studio Setting: (just 18 minutes from the airport!)
-
Gifts! Swag Bag: Swag bag filled with Lolly’s favorite cookie tools + sweet surprises
- Private Facebook group for pre- and post-retreat connection with your fellow Cookiers
- BONUS: Advanced technique stations featuring airbrush, stenciling, lettering, and more.
- BONUS: 1-1 Coaching Time: Personalized, hands-on support from Lolly throughout the weekend, plus a private 1-1 session — ask questions, get direct help, and watch your skills transform
- BONUS: Cookie photo station so you can beautifully capture your creations before heading home
- VIP-level touches woven throughout the retreat — because this isn’t just a class, it’s an experience
Hi, I'm Lauren
Hi, I’m Lauren, and I’m obsessed with all things design, cookies, and creating joy in the kitchen. Now I get to help other women find joy in their own kitchens!
Once upon a time, I was a graphic designer with a competitive resume. But becoming a mother to a child with serious medical challenges disrupted my life in the most difficult and beautiful way. I gave up my graphic design career to take care of my son 24/7.
Eventually, I found my groove and was ready to do something just for me. That’s when I designed my first cookie, and I’ve never looked back.
For the past four years, I’ve thrown every ounce of my energy into learning the ins and outs of cookie baking and decorating. And I’ve managed to turn really impressive-looking designs into easy-to-learn techniques that anyone can perfect with the right guidance.
I’ve created dozens of mini-classes and resources to help over 50,000 students fall in love with this hobby like I did, and some of them have even gone on to launch their own businesses with my help.
We’ve created a really tight-knit community of cookiers in our little corner of the internet, and we’d love for you to be a part of it.
At Lolly's, we’re more than just a resource—we’re your partner, your cheerleader, and your biggest supporter on your journey to turning cookie decorating into a thriving business.
Sweet Guarantee
- No Stress, Just Sweetness: From the moment you arrive, everything is taken care of—meals, supplies, cozy spaces, and cookie magic. All you have to do is show up and enjoy.
- Plan with Peace of Mind: Because of demand and the nature of this eveny, we are unable to offer refunds, but you can transfer the ticket!
-
Happiness Guaranteed: We get it—plans can change. You can receive a full refund up to 75 days before an in-person event; after that, tickets become non-refundable. However, you're welcome to transfer your ticket to a friend up to 10 days before the event—just email us at service@lollyshomekitchen.com and let us know!
Have Questions? Let's Answer Them!
When will the event be held?
The Bakeaway Retreat is scheduled for Oct 22-25, 2025, in Sioux Falls, South Dakota. Please note that this is a four-day event, concluding on the evening of Oct 25th.
What time does it begin and end?
The Bakeaway Retreat begins on Wednesday, Oct 22nd, with registration opening at 5:30 PM, followed by our cozy Welcome Party that evening. Don’t worry if you arrive a little later—we’ll make sure you’re registered, settled in, and greeted with a smile (and probably a cookie).
On Thursday, Oct 23rd, we dive into a full day of decorating, learning, and connection.
Friday, Oct 24th, we'll be decorating and each attendee will have a 1-1 coaching session time!
Saturday, Oct 25th, is another hands-on, creative day, with our final afternoon session scheduled to wrap up by 5:00 PM, followed by dinner until 9 PM.
(Sunday, May 26th is a travel day with no scheduled sessions, perfect for packing up, saying goodbyes, and heading out with a full heart.)
Where will the retreat be held?
Woo-hoo! The Bakeaway Retreat will take place in Sioux Falls, South Dakota — where I currently live and cookie! It’s a sweet little city with plenty of charm and good food.
Our home base for the weekend is The Carlton at Dawley Farms — a beautifully designed, newly built venue that’s just 18 minutes from the airport. It’s modern, cozy, and the perfect spot to roll up your sleeves, get inspired, and dive deep into the cookie magic.
What if I register but can’t make it?
We get it — sometimes plans change. If you need to cancel your ticket, just email us at service@lollyshomekitchen.com and we’ll issue a full refund up to 75 days before a Lolly's event.
After that, tickets become non-refundable, but you can still transfer your ticket to a friend up to 10 days before the retreat. We’ll help you make the switch if needed!
If I can’t make it, can I give my ticket to someone else?
Yes! Life happens — and if you’re unable to attend, you’re welcome to transfer your ticket to someone else up to 10 days before the retreat begins.
Just shoot us an email at service@lollyshomekitchen.com with the details, and we’ll get everything switched over.
Can I make payments instead of paying all at once?
Yes, absolutely! We offer a 3-payment plan option right on the registration page. Just select the payment plan at checkout, and your payments will be automatically scheduled.
Please note:
✔️ All payments must be completed no later than 5 days before the event to secure your spot.
❌ Incomplete payments or missed installments will result in cancellation of your registration.
If you’re in — we want to make it easy for you to say YES!
Do I need to bring any baking or decorating supplies?
Nope — we’ve got you covered! All supplies will be provided for every cookie session, so you can just show up and enjoy the experience stress-free.
That said, if you’ve got a favorite tool, apron, or something fun you’d love to play with during downtime, feel free to pack it! But no pressure — we’ll have everything you need (and then some).
What if I forget to use my coupon code?
Great question! Because of the nature of this type of purchase and the event experience we’re offering, we’re not able to apply discounts retroactively or issue refunds if a coupon code wasn’t used at checkout. To receive the discount, the code must be entered during your purchase. We totally get that these things happen, but the refund policy still applies in this case. Thanks for understanding!
Is the retreat accessible for attendees with special needs?
We’re committed to making this experience as welcoming and accessible as possible. If you have any specific needs, mobility concerns, or accommodations we should be aware of, please don’t hesitate to reach out to us at service@lollyshomekitchen.com. We’ll do everything we can to ensure your time with us is comfortable, safe, and full of joy.
While the retreat is best experienced with full mobility and does include some elements that are less wheelchair accessible, we would absolutely love to welcome you. We’re happy to support you in any way we reasonably can so you can enjoy as much of the experience as possible. Please reach out to
service@lollyshomekitchen.com.
Is lodging, flights, or transportation included in my retreat ticket?
Lodging and flights aren’t included in your retreat ticket—this is standard for events like this. You’ll be responsible for getting yourself to Sioux Falls and checking into your hotel.
Once you’re settled in, we’ll help you from there. Lolly’s is providing complimentary shuttle service between our designated retreat hotel and the venue each day—morning and after the day’s sessions—so you can sit back, relax, and soak up the cookie magic. ✨
If you prefer more freedom in your travel plans, you may consider your own rental car. Some past Retreaters have very much enjoyed having their own personal shuttle!
Will meals be provided at the retreat?
Yes! All meals are included during the retreat — think light breakfasts, catered lunches, snacks, dinners, and even a fabulous fancy dinner on our last night. You’ll be well-fed and well-loved.
That said, if you have specific snack preferences or dietary needs, it’s never a bad idea to tuck a few favorites into your bag. There are also plenty of food options nearby, plus a Target and Walmart just around the corner if you need anything during your stay.
Where can I book my hotel room?
There are numerous hotels in the area. The Facebook group, and email communications, for this Retreat event will have specific information about where and how to book your hotel stay.
Can I hug you if I come?
Yes!! I’m a big hugger, and I can’t wait to make you feel so welcome in my home space. Go for it!
There are Just a few spots available...
This is an invite-only, tiny but mighty group experience. We’ve got room for a handful of cookie-loving women who want to go deep — not wide.
Some seats are already taken. The rest? They’re first come, first served.
If your heart’s pounding and you’re already picturing yourself there, don’t wait.
Click below to save your seat. Once it’s full, it’s full.
A deliciously luxurious, small-group experience for cookiers who are ready for more.
Choose Your Registration Option:
Total $4,800
3 Payments of
$997
- 3 full days of in-person cookie decorating and instruction with Lolly!
- All supplies, tools, and materials provided—no packing stress, just show up
-
Meals: Light breakfasts, catered lunches, snacks, and one fabulous fancy dinner
-
Gorgeous Studio Setting: (just 18 minutes from the airport!)
-
Gifts! Swag Bag: Swag bag filled with Lolly’s favorite cookie tools + sweet surprises
- Private Facebook group for pre- and post-retreat connection with your fellow Cookiers
- BONUS: Advanced technique stations featuring airbrush, stenciling, lettering, and more.
- BONUS: 1-1 Coaching Time: Personalized, hands-on support from Lolly throughout the weekend, plus a private coaching session — ask questions, get direct help, and watch your skills transform
- BONUS: Cookie photo station so you can beautifully capture your creations before heading home
- VIP-level touches woven throughout the retreat — because this isn’t just a class, it’s an experience
From me to you.
I created this retreat because I know how powerful it is to step away from your routine and into a space made just for you.
This is your chance to reconnect with your creativity, your calling, and other women who get what it means to make cookies that matter.
Let me spoil you. Let me teach you.
Let me remind you what it feels like to be inspired again.
I'll see you in Sioux Falls.
With love,
Lauren
This is your chance to reconnect with your creativity, your calling, and other women who get what it means to make cookies that matter.
Let me spoil you. Let me teach you.
Let me remind you what it feels like to be inspired again.
I'll see you in Sioux Falls.
With love,
Lauren
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